A Business-Savvy, Outcomes-Oriented Systems Architect

 Turning expertise into scalable professional knowledge products and campaigns 

Dr. Catherine Lada, D.Sc., CAE, AAiP  is an empathetic teacher (and life-long learner) with a marketer's spine and a researcher's discipline. Business taught her how to connect ideas to strategy, resources, revenue, and measurable outcomes. Marketing taught her to reach people.  Education taught her to grow them. Technology lets her work at scale.  Dr. Lada is a Certified Association Executive, and an award-winning certified Association AI Professional. You can reach her at cathylada@gmail.com.