Portfolio Highlights

“Clear thinking becomes clear writing; one can't exist without the other.”

― William Zinsser, On Writing Well: The Classic Guide to Writing Nonfiction 

Creating and executing successful integrated, multi-channel marketing/communications plans is my super power. I'm also a seasoned copywriter and storyteller who uses content marketing to inform, educate, persuade, and connect. I help my teams apply agile marketing validated with data analytics. 

Below are a variety of things I've written and/or edited; you'll see examples of technical publications  as well as feature stories and nonprofit communications.

 · The Current Landscape of DEI Practices in Marketing, Associations Now (2022)

 · How Association Marketing Pros Can Help Ensure Diverse Vendors and Accessible Content, Associations Now (2022)

 · Paths to Progress for Women in Cold Chain Logistics, Refrigerated & Frozen Foods (2020)

 ·  129th IARW-WFLO Convention: Find solutions to business problems and opportunities to grow, COLD FACTS (2020)

· Telling the Chamber Story, Association of Chamber of Commerce Executives (2005) – Cover story

· Harnessing the Power of Energy Co-Ops, Association of Chamber of Commerce Executives (2007)

· Growing Future Political Leaders, Association of Chamber of Commerce Executives (2005)

· Return to Me, Association of Chamber of Commerce Executives (2004)

· Many posts on LinkedIn, Twitter, and Facebook for the American Animal Hospital Association (see campaign snippet here), April 2022 through November 2022. (@AAHAHealthyPet)

· Most posts on LinkedIn, Twitter, and Facebook for the Global Cold Chain Alliance from August 2019 through November 2020.  (@gccaorg)

· Shipping Temperature-Sensitive Materials: Considerations in Packaging Selection, Berlin Packaging (2014) (Updated by organization 2019)

· Scaling Social Impact at New Sun Rising—An Overview, (2021) 

· Themes and Issues Scaling Social Innovation as Reflected in the Stanford Social Innovation Review, (2015) [Dissertation]

(Most posts to GCCA.org  Dec. 2019 through Jun. 2020 are mine.)

 · IRS Provides Guidance on Recapturing Excess Employment Tax Credits, Global Cold Chain Alliance (2020)

· Final Virginia Workplace Safety Standards for COVID-19 Pandemic, Global Cold Chain Alliance (2020)

· Thinking of Starting a Nonprofit? Increase Your Chances of Success, (2015)

· Pivot Your Thinking: Solving Problems in the Social Sector, (2015)

· Berlin Dangerous Goods: DG Dialogue posts (2012-2015)

· Cold Facts magazine, Editor, Global Cold Chain Alliance (2020)

· Chamber Executive magazine, Editor-in-Chief and contributor, Association of Chamber of Commerce Executives (2005-2009)

· A Guide to Intercity Visits: Community Development Through Leadership Exchange,Association of Chamber of Commerce Executives (2008)

· Essentials of Membership Development, Association of Chamber of Commerce Executives (2005)

· Career Building for the Chamber Professional, Association of Chamber of Commerce Executives (2005)

· Talking with the Press About COVID, Global Cold Chain Alliance (2020)

· Cold Storage Transcritical CO2  Refrigeration Systems White Paper, Global Cold Chain Alliance (2020) 

 · Warehouse General Manager Job Task Analysis/Job Description, Global Cold Chain Alliance (2020)

· 2020 COVID-19 Cold Chain Business Impact Survey Summary, Global Cold Chain Alliance (2020)

· 2020 IARW North American Warehouse Employee Turnover Survey, Global Cold Chain Alliance (2020)

· Workplace Safety Survey, Global Cold Chain Alliance (2020)

· What do social entrepreneurs need to walk their talk? Understanding attitude-behavior gap in social impact assessment practice, Nonprofit Management & Leadership (2017)

· Issues in Information Systems (2016 – 2017)